We are StoryPrompt

More than just a software company, we’re on a mission to help you attract customers by amplifying the stories that earn their trust.

We’re building trust at scale.

StoryPrompt was founded on the belief that, in the digital age, the best way to convey trust is through video, especially those sourced from customers and employees.

StoryPrompt is a marketing platform for businesses that uses video storytelling to help you influence purchasing decisions.
Our tools make it easy to source, capture, and share the stories that not only earn your customers' trust, but that turn them into brand advocates.

At its core, StoryPrompt = trust captured.

Stop selling your product or service & start selling trust.

Why now?

If there's one stat that every business owner should pay attention to, it's this...
Only 3% of people say they trust a sales person and just 1% say advertising is likely to make them trust a brand.
Yup – it really shouldn't be this hard to attract new customers, right?

Remember when you used to receive a response to one of your cold emails? Or when you could actually get through to a decision-maker on the phone. Or when a Facebook ad was able to generate a direct sale!

Getting someone to pay attention used to be, dare I say – easy.  Then things changed.

Now, no matter how much you pay Google and Facebook to bring you a new website visitor, they don't stick around for very long. And of those who explore your site, very few actually go on to become customers.

Yet, you keep trying. You test new ad campaigns. New email copy. New sales pitches.

But nothing is working anymore. Why?

Because it’s not just you that's trying to steal their attention – it’s everyone.

Your customers live in a world of infinite options. There’s too much noise and too many choices. They don't know where to look. Or, who to trust.

The traditional marketing messages that come directly from you are no longer effective. And the tactics you use to push them towards a sale – like ads – only serve to drive them further away.

The world has changed and you need to adapt.

It's time to stop selling your product or service. And start selling trust.

At StoryPrompt, we believe that trust-based marketing is the solution.

With trust-based marketing, rather than exposing people to intrusive ads, annoying bots, and pushy sales pitches, you capture the stories that convey trustworthiness and infuse them into every stage of your customer's journey.

That's why we built StoryPrompt – to help businesses like yours attract customers and accelerate sales by amplifying the stories that earn their trust.

CEO, StoryPrompt

Made with 💛

At StoryPrompt, our values influence every decision we make.  Whether we’re thinking about a new product feature or interacting with customers, our values hold us accountable to be the very best company we can be.


We are honest, open, ethical, and fair. People trust us to adhere to our word.


We empower businesses to capture the stories that help them grow while being respectful of people's time.


We stay true to ourselves and seek diverse perspectives. We are unpretentious and honest.


What you see is what you get. No polish needed. We say it like it is because raw is real.


We take pride in learning from our mistakes and openly sharing our failures and successes to help others.

H. E. A. R. T.

Meet the team

Gavin Hammar

Founder & CEO
Founder & former CEO @Sendible (acquired in 2021). Now building StoryPrompt to help small businesses accelerate sales by amplifying the stories that earn their buyers' trust.

Martine Hammar

Customer Success Manager
Former Brand Advocacy Coordinator at Sendible (acquired in 2021). Now empowering businesses to build their brands through authentic storytelling.

Our story so far...

Gavin launched Sendible

Gavin founded Sendible, a social media management tool for agencies, and launched it to the world.
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Sendible took off

Sendible quickly attracted thousands of users and Gavin quit his job to work on Sendible full time.
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Sendible was rated in top 20 tools for marketers

Sendible was not only recognized as a leading social media management platform, but it was also voted in the top 20 best products for marketers.
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Sendible was acquired

After 12 years in business, Sendible was acquired by Traject – a suite of innovative digital marketing tools.
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Storyprompt was born

Gavin noticed that people had stopped paying attention to his ads and cold calls. Yet, they were drawn to authentic stories – particularly on video.

So, he built StoryPrompt to help businesses capture these stories and infuse them throughout the marketing funnel to attract customers and accelerate sales.
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What's your story?

You've read our story, now tell us yours.👇

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Capture stories, build trust & grow faster

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